Could I become really rich by founding a megachurch and selling books?
This is a somewhat serious question – I’m not a religious believer at all, but there is a skating rink near my town which has gone into bankruptcy. According to the architect I consulted, the rink could be converted into a small arena that seats up to 1,800 people, and about 1,000 more if we tear off the roof and add an additional seating deck.
This would be a pretty good venue for a megachurch. It has a decent location near a freeway close to a major metro area.
If I declare myself a nondenominational "pastor" and open up this place with an advertising blitz and lots of "community events" like chaperoned dances and religious-themed film showings, I bet I could attract an instant flock. I’m a very good public speaker; I’d just need to concoct some religious stuff to preach.
My ministry would be very non-doctrinal, and would focus on vague messages of spirituality and unity. My books would contain general life and financial advice with only a slight Christian edge, and most of that would be of the "inspirational" (and not a doctrinal) sort.
I think this is the future of religion in America. People don’t like harsh doctrines; they want easy messages of hope. The whole "prosperity gospel" thing feels a bit fake; my gospel would include prosperity but would mostly focus on simple messages of personal inspiration. I’ve already studied some of the psychology behind this stuff.
Anyhow, should I take the plunge and buy this skating rink, or what? It smells like a good business opportunity to me. Also, what sorts of gospel do YOU think people will want to hear in the future? What kind of ministry would make the most money in the shortest period of time?
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